Redken: Express Color iPad Calculator

A sales tool at their fingertips!

THE BRIEF
To create a simplified sales tool for the Redken sales team to use to sell their new Redken Express Color to as many salons as possible.

THE THOUGHTS
Having previously developed the idea of the Redken iPad Calculator app, the skin and functionality I worked on had to seamlessly fit with all whole Express Color brand we have developed. The concept is all about getting a hair color service, fast!

THE SOLUTION
The iconic image of a stylish pocket watch inspired the idea of the rotating measure, indicating the amount of profit each salon would receive based on their data. The hand spinning around to indicate the amount. Bright pinks and the Redken skyline are almost too hard to resist…

PROJECT COMPLETED AT CLOCKWORX DESIGN

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